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PWH Blog - Insights

  • 04/29/2016 3:48 PM | Anonymous member (Administrator)

    Patty Cisco“I don’t have enough time in my day!  Where does my time go?”

    Recently PWH members participated in an online survey to help the blog committee identify areas members were challenged with at work in order to determine blog content that they would find beneficial. Time management was the number 1 challenge!

    To assist our members in addressing this area, over the course of the next few weeks, you will be receiving a quick time management tip every Tuesday-Tuesday Time Tips! 

    No Time?  Join the Club.Kristy Spairana

    Everyone has the same 24 hours in their day.  The question becomes how are you using those hours?

    According to the Bureau of Labor Statistics, Americans spend an average 7.6 hours per day working and 2.5 hours per day doing household activities.

    On top of this, if you have children under 6 years of age, the average American spends an additional 2 hours on childcare.

    This means that over half of your day is gone, with over 12 hours a day devoted to working, household and caring activities. Then there is the time for sleeping (an average of 8.6 hours) and eating.

    No wonder that you feel pressured by time, with never enough time to do things that you want to do.

    In addition, according to Dr. Donald E. Wetmore, 80% of employees do not want to go to work on Monday morning. By Friday, the rate only drops to 60%.  Definitely an indication that time management is important to ensure you want to get up and go to work and enjoy what you do.

    Thus time management is really about how you “self-manage” your time, and how you use the time available to you in the most effective way.  Effective use of your time now only increases your quality of life, but also elevates your level of professionalism with peers, bosses and other influential leaders.

    First Step to Time Recovery

    When I coach my employees, many of them are not aware of some of their time management issues. This is especially true of new employees whether it’s their first job or they are new to the job, or if they are in a transitional role, in a downsize situation or working with a rapidly growing company. They just know that they are very busy and stressed, and wonder how they will get through the day, let alone the week.

    Does this sound familiar? 

    If so, then the first step is to identify where your time is going.

    To use an analogy, think of a time that you saved your money for that pair of shoes or family trip. What did you do?

    In most cases you probably budgeted your money. You probably examined your spending patterns looking for ways to save more.

    Well a time inventory (audit or assessment) works the same way. By keeping an objective track of your time you are collecting your own time management statistics.

    I find that when my employees do this, they we are able to identify their current time wasters and areas of their life which could be more effectively employed and own the responsibility of defining the changes they need to make and be held accountable for them.

    The saying that "You can't fix an issue until you have identified a problem" is also true of time management. A time management inventory eliminates the "trial and error" approach to time management and gives you the time management facts on your own

    Understand Your Time Challenges

    Below are two time audits or assessments you can take to identify your time challenges. I have found both approaches to be very beneficial.

    • a.        Simple Time Audit- A time audit can help you find places where you are putting in too much effort for the results returned. It can also help pinpoint pockets of time you can use to put to other uses, such as making your long-term goals come to fruition. By doing a time audit we can boost our productivity. It’s a way we can improve our time management skills, and make sure that we are using our time for the things we want to spend it on.  Learn how to conduct your time audit here.

    • b.       Time Management Style Assessment-This is super cool and quick, only 12 questions online. The Time Management Style Assessment (TMSA), by Kevin Kruse, will give you a thorough analysis of your current time management behaviors. The two primary factors driving time mastery are being clear on your priorities, and using the mechanics of planning (based on the groundbreaking 1994 research of Dr. Therese Hoff Macan). Understanding your current level of competence in these two domains will enable you to identify areas for improvement and further productivity gains. Take the free online quiz here.


    Closing Thoughts

    Time is a precious resource, so it is worth checking up on our spending now and again.  Do you know exactly where your time goes?  Often, time management is a case of redistributing our time. After all, we know that we’ll get 24 hours a day, every day; no more, no less. Some people tend to somehow be able to do a lot more with that same amount of time. Don’t miss the next Tuesday Time Management Tip.

    We’d love to hear your secrets for managing time-please share!

  • 04/18/2016 9:37 PM | Anonymous member (Administrator)

    Susan Kaiser We can all relate. You’re in a business meeting, and it starts to get awkward. Maybe you’re not quite sure how to take a comment someone made. Maybe a co-worker’s non-verbals are sending a negative message. Or maybe a person is too loud, constantly interrupting the conversation.

    According to the webinar, “Communicating for Results; from Conflict to Cooperation with Marilyn Sherman, there are four styles of communication, and if you can understand these styles, it will help you become a better communicator while making better decisions about how to respond in difficult situations. Here are a few items Marilyn shared during the webinar about communication styles:

    AGGRESSIVE people are typically loud, reactive, defensive and competitive. They like to “one up” you. They make sure their experience and know-how are projected to prove themselves. Deep down inside, however, they come from a place of insecurity. And, they keep you at a distance, so you don’t see their insecurity. If you can understand why a person is aggressive, it will help you understand the best way to approach them.

    PASSIVE people are quiet. They are followers. They tend to be very conscientious and feel responsible if something doesn’t go well. They can also be described as weak… or even a doormat on the extreme side. And they are indecisive, waiting for the other person to make the first move. They are also viewed as just nice people, giving up their time and space for a colleague in need… a good trait. Taken to the extreme, however, that trait becomes negative. This type of person will not be seen as a leader if they can’t speak up and give an honest opinion, and they will stop being seen as a resource. As Marilyn stated, “If you are nice all the time, people will take advantage of you. You are only a victim once then you are a volunteer.” These types of people need to stand up to others who take advantage of their good will, work on their positives and have confidence.

    PASSIVE AGGRESSIVE – There are two types of passive aggressive people. The first type has the intention of good will toward others. And, they don’t know how to say “no.”  They overextend themselves because they are not confident in staying within their boundaries. The second type has NO intention of good will. They are seen as manipulative, having their own agenda. When they speak to you, their words may sound insulting. How would you respond to someone you believe is insulting you? Marilyn suggests a simple statement and a question – “That sounded like an insult. Was that your intent?” Be prepared to stand up for yourself when you call out a person like this. They will probably put it back on you as if it were your fault – “Is everything at home alright?” “Are you OK?” Simply respond, “Well, we weren’t talking about me; we were talking about what YOU said.” With this approach, you are setting a boundary for yourself.

    ASSERTIVE – Marilyn points out that when you communicate assertively, there is no reason to raise your voice, or get in someone’s physical space. You just need to genuinely come from a place of respect. To be assertive during difficult situations, she suggests you take a breath to remain clear and to respond appropriately. If you say something that is hurtful, you can’t take it back no matter how much you apologize. Another important tip is to use “I” statements. Take ownership. This is how “I” feel… this is what “I” need. Slow down and deepen your voice.  Watch a person’s non-verbals – eye rolling… crossing their arms. And don’t say, “Whoa, what’s wrong with you?!” They get defensive. Instead, use these simple words – “Help me understand.” “Help me understand what’s going on,” then let them speak. Don’t fill in with excess verbiage. If you feel you may lose control, recognize your warning signals and heed them. If you find yourself in a high potential anxiety situation, use an exit line – “Let’s finish this later.” “This conversation is important, and I’d like to get closure on it, but I need 5 minutes”. Exit and regroup.  

    Marilyn ShermanFor more information about Marilyn and her communication workshop offerings, visit her website at www.marilynsherman.com.

  • 04/07/2016 10:33 AM | Anonymous member (Administrator)

    As some of us know, LinkedIn can be a valuable tool to use for networking,Kristy Spairana prospecting, recruiting, and much more. Katie Felton is a Marketing Strategist who was willing to share her knowledge with us about LinkedIn and also provide 7 days of LinkedIn training to those who participated in the webinar. Have you taken a look at your profile lately? Is it up to date? Take a look below for some tips from Katie on maximizing your profile.


    1)      Optimize Your Profile

    a.       Before you start trying to build your network or reach out to prospects, you should make sure your profile represents a professional sales image.

                                                                   i.      Upload a professional photo

                                                                 ii.      Write a descriptive headline

                                                               iii.      Update your summary

                                                                iv.      Personalize your public profile URL

                                                                 v.      Get recommendations

                                                                vi.      Share files, presentations, and video

                                                              vii.      Customize your website links

    2)      Leverage Recommendations

    a.       Recommendations aren’t just noticed on your profile, they are noticed on the person’s profile who is giving the recommendation – that’s double your exposure! This could benefit your current customers as well as new customers.

    3)      Advanced Search

    a.       Utilize the advanced search option to find the right leads to connect with using the tips below:

                                                                   i.      Click the word Advanced on the right side of the blue search box.

                                                                 ii.      In the criteria boxes, enter the keywords, job titles, company names, geographic areas, etc. that your target person would use on his/her profile to describe himself/herself.

                                                               iii.      Review the search results, and look for people you’d like to meet. Then check to see who in your network knows these individuals.

                                                                iv.      Click the words Save Search on the top right of this list of search results.

                                                                 v.      Assign a name to this target list, and choose how often you want LinkedIn to notify you of new results.

    Katie Felton4)      Leveraging Groups

    a.       Joining groups expands your networks and give you the ability to reach out and connect with potential prospects.

    b.       Consider joining two types of groups – prospects and peers.

    5)      Network Updates

    a.       On your newsfeed, you are able to see what your connections are posting. It is a good idea to browse this often to see what resources are being shared. This is a great way to engage with customers or prospects. Don’t be afraid to post an update yourself or share one of your prospect’s updates. Make sure to connect with them directly by using @ before their name!

    6)      Daily LinkedIn Checklist

    a.       Katie has a recommended list to follow each day and suggests to make it a consistent practice to get the best results. You can find that Daily LinkedIn Checklist

    7)      LinkedIn Mobile App

    a.       If you don’t have the LinkedIn mobile app yet, download it today! It is an excellent way to quickly accept or reject invitations, respond to messages on the fly, and download connections to your address book.


    Now get on LinkedIn and start utilizing these tips to better not only your network, but also those who plan on working with you!

  • 03/18/2016 10:47 AM | Anonymous member (Administrator)

    Enid OquendoHow a "Millennial" Entered a Booming and Challenging Industry and Reached the Next Step of her Promising Career with Great Success, by Enid Oquendo

    ~An Inspiring Interview with Rebecca Gecan, Recipient of the 2016 John Sasen Memorial Scholarship Award~

    MILLENIALS- Collaborators, team builders, technology wizards, tolerant of difference, adaptable, highly optimistic, recognition.  In a time when many are wondering how to best “work” with millennials (a topic of discussion at the recent HIDA EXEC Conference), members of PWH have been successfully working and partnering with Millennial Rebecca (Becca) Gecan on various levels. This year’s recipient of the John Sasen Memorial Scholarship Award shared her insights about career growth, her PWH experience, and path of success.

    THE DAY ARRIVED when Becca asked herself some tough questions, the kind of questions we all try to avoid every time we get that feeling of “what’s next.”  Becca wanted to make sure she was in the career space she was meant to be.  She took advantage of all opportunities, tools and risks during her time with BOVIE.  And, she succeeded!  During the “what’s next” discovery phase, she learned Rebecca Gecanabout the feeling of a “comfort zone.” Sound familiar?  Becca validated that while grateful and thankful for her “comfort zone,” she was also ready for the next challenge… next set of learnings.  In fact, she also believed that she was exactly where she was supposed to be for the first ten years of her promising career.  Looking back, she would not change it for anything.  Now, it was the right time to take the next step. And while there were some struggles around her decision to progress on a personal and professional level, she also felt empowered, energized, ready to tackle new goals, and most importantly, Becca was eager to continue the path of success!  Did I mention she is a millennial?

    ~“BUSINESS IS BUSINESS, but when you have been with the same company for ten years –

    It is personal.”

    PWH, HER SECOND FAMILY- comes into the picture at full speed, a very special family to Becca.  While working for BOVIE, she was also an active member of PWH.  And, with a contagious sense of pride, Becca shared that she owes the strength to be a driver and a risk taker to all the professional women she has known at PWH for the last ten years.  “I couldn’t have taken the next step without their support.” 

    ~“With that kind of support, change doesn’t seem so painful; it’s just the next step.”~

    These are some of the comments about Becca from her PWH peers:

    ·       “I can say that Becca is one of the brightest young ladies I know!”

    ·       “I met her early in her career with BOVIE and watched her professional growth!”

    ·       “She offers insight to PWH members without hesitance.”

    ·       “Becca has inspired me to become a better leader.”

    JOHN SASEN MEMORIAL SCHOLARSHIP- When I asked Becca what it meant to be a John Sasen Memorial Scholarship Award recipient, the conversation took an entirely different shift.  Becca had the opportunity to meet John Sasen in person. “What an honor!” She struggled for a few seconds. It was evident by her tone of voice that he impacted her in a special way. According to Becca, this industry icon will continue to be vivid and relevant in the way she and others have chosen to lead in the industry today.  Words like; engaging, genuine, positive, greatest mentor, a visionary, a legend, were stated when Becca described John Sasen.  I believe she will forever be honored to have received such a prestigious award.  

    ~ “I am honored and humbled. Thank you for the opportunity.” ~

    A NEW CHAPTER- Becca’s creativity and knowledge continue to take her through new paths,   but it is her perseverance, drive, and mantra “follow your dreams” that are clearly embedded in her character.  Because of her passion and vision for continued success in her career path, she took that next step, and recently accepted a new opportunity with KBK Communications as an Account Manager.  

    Whether it’s the personality traits of a millennial, or leadership skills from a combination of hard work merged with the culture of the PWH organization, Becca’s AMAZING STRENGTH AND MAGNIFICENT CHARACTER MAKES HER A SPECIAL PROFESSIONAL WOMAN IN HEALTHCARE.  She is wise beyond her years, and I know she will continue to take a stand as a leader among the PWH Organization to “mentor-up” for all of us as we continue to grow.

  • 03/02/2016 10:07 AM | Anonymous member (Administrator)

    Have you ever sat back and wondered why you joined Professional Women in Healthcare? I know I have. At first, I joined because a co-worker recommended it. She didn’t fully explain the benefits, but I figured, why not?! I am still very early in my career development, so this may just be the opportunity that I need to gain great advice from women who were once where I am now. Once I joined, I realized that although this organization can provide information and be an excellent resource for pretty much anything that a woman would need to succeed, it was very intimidating! It wasn’t until I got to know a colleague, Odra Anderson that I started to become brave and decided to dive in and experience PWH with the blog committee.

    I recently spoke with Scott Quilty, our Corporate Vice President, who brought the idea of PWH to B.Braun as well as Odra Anderson and Jennifer (Jen) O’Reilly, who are actively involved with the organization.

    Why did you want to get B.Braun involved in PWH?

    Scott Quilty: B.Braun is fortunate to have many talented women helping lead this organization in a very promising direction. It is extraordinarily important to identify outlets and networks for all our employees to develop themselves. Through our Human Resources group, we do expend great effort in making workshops and training available to all employees.  Beyond that, there was a special opportunity to introduce a networking community for women in our organization who desire to advance their careers, build their professional knowledge and develop relationships outside the company.  B.Braun's substantial and ongoing support of PWH is a clear indicator of the value placed on its female employees and the desire to support each employee in reaching her full potential.  

    What benefits have you noticed our members taking advantage of?

    Scott: I have certainly seen networking taking place in a very material way. Relationships are being forged across the country that will benefit these individuals for years to come and, in turn, provide for B. Braun Medical. Beyond networking, there have been many education workshops and leadership sessions.  I participated myself in a local chapter meeting, held at Saucon Valley Country Club, featuring news anchor Eve Tannery, who offered her motivational story. There is significant and meaningful B.Braun activity within PWH, which has been gratifying for the organization.  We are fortunate to have a dedicated and energetic group of professional women at B.Braun.

    Why did you join PWH?

    Odra Anderson: I joined because of the benefits it offered. I knew that professional development and networking were important to further my career and PWH offered that and much more!

    Jennifer O’Reilly: I initially joined PWH as a result of a grant B.Braun provided some of the female leaders within our organization. Before that, I did not have any involvement with PWH but saw it as an opportunity to branch out, network, and grow professionally.

    What activities have you participated in? Committees?

    Odra: I was a PA Regional Director for Regional Connections and had the opportunity to organize local events. I also participate in the mentorship program, both as a mentee, and now a mentor.  Currently, I serve on the board and am the Vice Chair of Member/Market Intelligence for the Membership Committee.

    Jen: I have attended some of the PWH webinars and more recently became a member of the Distance Learning Committee. The Professional Development Committee (PDC) identifies topics that interest the membership as well as secure content experts to deliver the material. The PDC then facilitates the E-Learning webinars that are available to the PWH members on a regular basis.

    What benefits do you feel PWH provides to its members?

    Odra: Industry related networking is big. By joining PWH, you have access to the leaders in our industry. Mentorship is also a major benefit.

    Jen: PWH offers its members the opportunity to network with other women in the industry and learn from their experiences and leadership styles. There are also many opportunities to contribute to the organization, either through committee work or leadership positions. Members also have access to mentors, live events, and E-Learning so no matter where someone may be in their career or physical location; resources, camaraderie, and education are available.

    Odra added, “Joining PWH has been tremendous for my personal and professional growth. It is an organization that empowers you to be in charge of your journey. You can practice your skills, learn new skills, get guidance from amazing women leaders of our industry and belong to a sisterhood that provides you with an amazing support system.”

    By speaking to women who have experienced the organization from different committees and activities, like Jen and Odra, it has inspired me to become more active and take advantage of all the strong opportunities that it has to offer. Empowering women to be true to themselves and guiding them along their career paths can be an amazing experience. This organization has proven to take on the challenge to invest in the best interest of the women behind it. We need to pass the encouragement and the benefits on to other women by sharing our experiences with PWH.  

    Why did you join PWH and what benefits have you experienced?

    By Kristy Spairana, B. Braun Medical

  • 02/15/2016 3:07 PM | Anonymous member (Administrator)
    Patti Johnson, CEO of PeopleResults and Author, led us last month in a webinar on “How to Make Waves & Lead Change”. The session taught us how we can be more effective in times of change by looking at the traps of perfectionism and conventional wisdom and the actions of those who have mastered starting and leading successful change. Attendees were provided with a mountain of knowledge on the topic, including beneficial tips and tricks from Patti on how we can all start leading change and have a desired impact in our professional and personal lives.

    The webinar was both informative and insightful. Patti shared with us real-life strategies, applications, and tools that everyone can start using right away to make an impact. Among the information presented in the session were the following three main ideas on how to become a wave maker:

    1.    Decide “What is the impact or change that I want to achieve?”
    2.    Dream BIG. Start small.
    3.    Adopt the key questions and behaviors that wave makers rely on.

    The pivotal first step in the becoming a wave maker is to decide on what it is you are trying to achieve in terms of impact and/or change. In deciding on what that will be it is important to dream BIG by looking beyond yourself at the bigger purpose. You should ask yourself the question “Why are we doing this?” and be flexible in your ideas and willingness to try new things. It is important to know that no change happens on its own. It is also important to realize that, when trying to make a change, that it can take multiple attempts to achieve the desired results. Wave makers are persistent, voracious learners who have mastered the ability to collaborate positively with others. It is these main characteristics that help them pave the way through bumps in the road to success. To be a wave maker you need to adopt these characteristics and be flexible in your ability to make changes in your plan along the way to your end goal.

    Wave makers continuously ask themselves three questions in their daily lives. First, these individuals consider what they can control, what they can influence, and how they can put what must happen into action by asking themselves “What can I do?” Second, wave makers continuously think of how things could be different than what they are today by asking themselves “What if?” Lastly, wave makers are willing to jump in and help people do things by asking themselves “How can I help?” We can use these same questions in our daily lives in our quest to drive change.

    – Common Traps of Perfectionism and Conventional Wisdom –

    Patti taught us that we as women are often more cautious and ensure that we have the details on something before moving forward. If things are moving too quickly then there can be a level of ambiguity that many women may be uncomfortable with. Patti recommends getting out of your comfort zone and moving forward without all of the answers in times of fast-paced change. In addition, she noted that asking “why?” has gotten many wave makers past “bumps in the road” on the way to their goals. It’s important to remember the following seven highlights to get past pitfalls when making changes:

    1.    Don’t expect a consensus on your change
    2.    Move ahead without all of the answers (or fall behind)
    3.    Remember to keep all parts of the equation short, fast, and bite-sized
    4.    Find partners to brainstorm ideas with
    5.    Use deadlines
    6.    Have enthusiasm AND ensure that there is substance to your initiative
    7.    Remember that when we care, we share…

    Here are some Tips & Tricks from Patti about leading others to a new way of working when you don’t know where to start.

    If you were unable to make the session, here are some highlights from the Q&A that may help you in your quest to become a wave maker.

    Do you want to hear more from Patti Johnson? Below are helpful links to her book and additional publications that she has contributed to online:

    Make Waves

    Book (Amazon.com)

    How Do You Inspire Confidence from Otheres? Do These 5 Things to Be a Go-To Person


    Why Smart Leaders are Buffers and Translators


    5 Points of Wisdom the Wright Brothers Can Offer about Leading Big Change


    Written by Tamara Taylor, McKesson 

  • 01/25/2016 11:25 AM | Anonymous member (Administrator)

    I am Susan Kaiser, Public Relations Manager for Midmark, and I am excited to announce the official launch of a renewed PWH blog campaign entitled, Insights. This year I am happy to be the Vice-chair of the new Content/Blog Committee, and I have acquired six committee members who are extremely motivated and looking forward to creating some great content in 2016.

    In support of the PWH marketing strategy, the mission of the blogs is to help support the themed content focus of the quarterly newsletter, educating our members on featured topics relating to mentoring, leadership, networking, trends and legislative updates. We will also integrate other interesting content and current news into our blog plan that will be beneficial for business professionals within our industry.

    Our goal is to create blogs consistent with the topics of our webinars based on the interaction of the participants or interviews with the speakers. In addition, we will speak with board members and other PWH members about select topics throughout the year who are passionate about sharing their knowledge and experiences.


    The committee members who will be interviewing and creating the content are Enid Oquendo of Seneca Medical; Gina Andoloro of Covidien; Jennifer Bates and Tamara Taylor of McKesson; Kristy Spairana of B. Braun; Patty Cisco of Marketing Essentials, LLC and myself. We will also accept blog requests and write about topics that members deem valuable. No matter where you are in your career path, we want to help you learn and grow.


    We look forward to engaging with you this year, learning from each other and helping empower women to lead and succeed. 

  • 11/05/2015 10:04 AM | Anonymous
    Announcement: Sandi Parker will join GF as Vice President, Medical-Surgical SBU on November 2nd. Sandi brings vast experience in global business development, strategic planning, sales and marketing and has held senior leadership positions in various corporations, including General Medical Corporation (now McKesson) and Kimberly-Clark Corporation. Sandi has also demonstrated her leadership as a founding member, past National Chair and member of the Governing Board of Professional Women in Healthcare (PWH).
  • 02/13/2015 9:40 AM | Anonymous member

    By Patty Cisco, founder and catalyst for Marketing Essentials

    Throughout my career, I’ve had an intense desire to achieve executive status with a reputable company. While I’m not sure where that drive came from, I think deep down it has something to do with wanting to establish a sense of identity or prove my self-worth.This quest to define myself as someone important doesn’t come from a need to please or accept the praise of anyone but myself.

    Through a journey of vertical career opportunities and educational advancement,
    I achieved my goal by becoming a VP of Marketing & Development for a large
    corporation. For seven years, I navigated the battle field of politics (no one ever tells you about this part of the job), achieved successful company growth and developed my professional area of expertise in marketing and sales.

    Despite the fact that I had indeed “arrived” and accomplished what I had set out to do, I couldn’t deny a feeling of emptiness. I just knew something about what I was waking up to go do every day no longer felt right.

    Do Passion & Purpose in Careers Really Exist?

    Wikipedia defines emptiness as, “A sense of generalized boredom, social alienation
    and apathy.” 

    I struggled with these feelings of emptiness. I had lost my sense of purpose for what drove me to get up and go to work every day. My zest for life and the higher calling to give back and serve others were gone.

    Yvonne Pierre author of, The Day My Soul Cried: A Memoir captures my reference to purpose best.

    “Recognize that there's something AMAZING about you. Everyone has something that comes very natural for them - natural gifts and talents. That gift/talent is that thing or things that comes easy for you, but hard for most. The greatness that is stored within was given to you, because it was meant to be used. Whether you've been running from it or haven't discovered it yet, it's there. It's your job to discover and master it. It wasn't given to you in vain, it's part of your purpose.”

    My journey to discovery was not easy. Looking back though, I realize it was necessary in order for me to grow into the person God intended for me to be. From leaving the “ideal” job, to a mission trip to Haiti, to becoming a caregiver for my father during his final months, to be willing to become vulnerable and really look at myself through a fresh set of eyes with the help of a business coach and spiritual support network, I ended up just where God intended me to be - as the Principal of my own company.

    Finding purpose at work is not a new concept. Research reported by The Guardian
    shows that the top three career motivators for women are: 1) challenging, passion driven work 2) making a difference, and 3) recognition.

    In addition, women leaving companies to start their own businesses as a result of a need for purpose fulfillment is a hemorrhage that companies are suffering. In 2003, The Center for Women's Business Research estimated that, as of 2002, the number of women owned businesses was 6.2 million. These same women-owned businesses employed 9.2 million workers and generated $1.15 trillion in annual revenue. Currently, there are 8.2 million women-owned businesses, and that number is growing 50% faster than new business growth overall. Women now control almost $6 trillion in assets. That's a lot of purchasing and investment power.


    6 Tips for Finding Your Purpose at Work

    My experience is not unique. Other professional career-oriented women at different stages in their career hit the wall of emptiness. Here are 6 tips I would offer any colleague or friend who might be looking for guidance at this point in their life.

    1. Recognize Symptoms. Feelings of emptiness, a lack of meaning or purpose, are experienced by most people at some point in life. Emptiness can leave a person feeling emotionally numb, despondent, isolated, and anxious. It’s important to recognize these feelings when evaluating your career path, as well as your personal and professional goals. Don’t run from them or try to suppress. Allow yourself that time of vulnerability to truly understand where those feeling are coming from.

    2. Find Support. Surrounding yourself with a support network where you feel safe to share your feelings and allow yourself to really be vulnerable. Be open to listen to advice and suggestions that may not always feel good at the time. The relationship with a spouse or friend may not allow them to be your best source of support. Seeking outside support such as clergy or a certified business coach who have experience can be very beneficial.

    3. Give Grace. Perhaps along your discovery journey maybe you did or didn’t say/do things at work that you now see as carnage resulting from how you responded to the situation at the time. Accept those as learning experiences and forgive yourself or others involved. Constantly dwelling on what was, only holds you back on becoming who you are intended to be.

    4. Be Bold. Your true purpose will only be unveiled when you allow yourself to take risks and be bold. Whether it’s changing jobs or starting a business, open yourself up to the possibilities of all the abundance that is waiting for you. You will never experience fulfillment if you are stuck where you are and afraid to take a risk.

    5. Re-Align Thinking. All-or-Nothing thinking is the platform of the perfectionist. It’s the voice that says, “If I take a risk, I had better be hugely successful.” This type of thinking can wreak havoc on personal growth. In other words, you don’t give yourself any window for celebration on the minor things; you only see success when something is completely finished and results in a positive outcome. If this sounds familiar take a look at this list of the pros and cons of an All or Nothing attitude (http://goodlifezen.com/are-you-an-all-or-nothing-person-here%E2%80%99s-how-to-change/).

    6. Understand Politics. Office politics is often looked at negatively when in fact office politics is a very important aspect of anyone’s career. If you are seeking a leadership role in an organization, read and research on the art and science of how to navigate office politics. Seek a mentor that will help guide you in this area. However never sacrifice your values to get ahead. Sometimes the organization simply may not be a good fit for your personal values; accept it and look for a company that does.

    Final Thoughts
    It’s common for women to experience a sense of emotional void at different times
    in their career and everyone’s trigger is something different. For me, my “ideal job” was a rich learning experience that helped me create the successful company I own today. I’ve been able to create a culture that allows and encourages people to bring their God-given gifts to work every day. This invites them to do what they love in order to help other businesses grow and be successful. God’s purpose for me is to use my knowledge and experiences to inspire, motivate and encourage people, whether my employees or our clients to reach their goals. I love going to work and surrounding myself with a great team of smart and creative people.

    Have you found your real purpose in your career? Patty Cisco, founder and catalyst for Marketing Essentials, understands the challenges CEOs and marketing directors face in trying to work with passion and purpose and at the end of the day, yield results.

  • 04/09/2014 10:11 AM | Anonymous member (Administrator)

    Check out the video about the PeopleMaps™ system prior to the event on April 16th:



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